Range Beauty is a makeup brand for, as they say, forgotten shades of skin, meaning their primary audience are women of color and people who struggle with eczema and acne. As a brand with already established brand image it was easy to assist them in creating presentation design that will follow that image and communicate to their target audience.
Range Beauty came to us with already established branding visible through their product packaging and website. Our task was to elevate that part of branding and create a powerpoint presentation that will clearly communicate with the audience as part of their identity.
To achieve presentation design that will undoubtly feel like part of Range Beauty we decided to focus and rely on elements that we can reuse. Elements such as beautiful photography, earthy color palette present in their packaging and very distinct typography. Combined all together we were able to create presentation that has both clean and elegant feel that fits Range Beauty brand of skincare products.